آرشیو

آرشیو شماره ها:
۵۸

چکیده

رقابت و موفقیت در صنایع گوناگون با مفهوم پایداری عملکرد ترکیب شده است و حرکت به سوی عملکرد پایدار همواره چالش جدی و مقدمه ای جهت دستیابی به توسعه پایدار در سیستم اقتصادی هر کشور است. بر این اساس، هدف پژوهش حاضر، بررسی تأثیر نوآوری سبز بر عملکرد پایدار شرکت های تولیدی و صنعتی با تحلیل نقش میانجی یادگیری استراتژیک است. روش پژوهش از نظر هدف، کاربردی و ازنظر جمع آوری داده ها، توصیفی از نوع همبستگی است. جامعه آماری شامل مدیران 197 شرکت کوچک و متوسط فعال در شهرک صنعتی بوعلی استان همدان بودند که تعداد 125 نفر از مدیران این شرکت ها با روش تصادفی ساده انتخاب شدند. یافته ها حاکی از تأثیر مثبت نوآوری سبز بر یادگیری استراتژیک و عملکرد پایدار شرکت های تولیدی و صنعتی است. علاوه براین، یادگیری استراتژیک نقش میانجی بین نوآوری سبز و عملکرد پایدار دارد. نتایج نشان می دهند، نوآوری سبز و یادگیری استراتژیک از عوامل مهم اثرگذار بر عملکرد پایدار هستند. همچنین، نتایج در حوزه مباحث نوآوری سبز، یادگیری استراتژیک و عملکرد پایدار، نوآوری های نظری به همراه داشته و به مدیران و ذی نفعان صنایع گوناگون در درک چگونگی تأثیرگذاری نوآوری سبز بر عملکرد پایدار با تأکید بر یادگیری استراتژیک کمک می کند.

Strategic learning functions for green innovation and sustainable performance

IntroductionCompetition and success in various industries are combined with the concept of performance sustainability and moving towards sustainable performance in manufacturing and industrial companies that play a key role in the implementation of programs development of every country and considering the many benefits they have for different industries, their beneficiaries and their followers for society and the country, it is one of the most important issues and always one of the most important concerns of managers. Arshad and policy makers in this area. Based on this, the aim of the current research is to investigate the effect of green innovation on the sustainable performance of manufacturing and industrial companies by analyzing the mediating role of strategic learning. The theoretical and empirical gap that exists is that past researches have not analyzed green innovation based on strategic learning issues. If green innovation with environmental exploration and pursuing environmentally friendly innovation practices, energy saving, pollution prevention, waste recycling and designing environmentally friendly products, which can be considered as a kind of strategic learning process, to improve the competitive position and sustainable performance of companies. Due to those, small and medium industries are in the list of polluting industries of the Tax Affairs Organization, and this has caused more environmental controls to be applied to them. Thus, the issue of sustainability of performance in Bo Ali Hamedan Industrial zone which has more than 200 manufacturing, industrial and service companies and also due to the role and importance of the industry, employment generation and economy of Hamedan province and even the country; The main challenge is to identify and communicate variables by drivers that cause sustainable performance in industrial and manufacturing companies.Methodology The methodology of this research is quantitative in terms of the main strategy, and in terms of the goal, it is practical, and in terms of the operational strategy, it is field. And in terms of analytical technique, it is descriptive of the correlation type. The method of research hypothesis testing, structural equation modeling with the partial least squares method, and specifically, Lisrel software was used. The statistical population of this research includes managers of 197 small and medium-sized companies active in Buali industrial town, located in Hamadan province. Among the managers of these companies, 125 company managers have been considered as a sample for the current research using Morgan's table and by simple random method.Results and Discussion The findings of the research indicate the confirmation of the four tested hypotheses. So that the positive effect of green innovation on strategic learning of manufacturing and industrial companies was confirmed. Strategic learning also has a positive effect on the sustainable performance of manufacturing and industrial companies (confirmed). Also, the positive effect of green innovation on the sustainable performance of manufacturing and industrial companies was confirmed. Moreover, strategic learning plays a mediating role between green innovation and sustainable performance. Also, based on the results companies that have strategic learning and benefit from it achieve better and more effective sustainable performance than companies that lack it. In addition to this, the current research in the field of green innovation, strategic learning and sustainable performance, theoretical innovations and related to managers and It helps the stakeholders of various industries, especially the country's industrial estates, in understanding how green innovation affects sustainable performance by emphasizing strategic learning.Conclusion In recent years, sustainable performance has been one of the most important concerns of senior managers of manufacturing and industrial companies and even the country due to its importance and role in various industries and various stakeholders. An effective solution has had a very important place in the growth and development of the country. Therefore, identifying and testing the most important factors affecting it are very important and practical. Therefore, in this research, using library studies and field research, two very important and vital factors affecting the sustainable performance of manufacturing and industrial companies were identified. In the continuation of the research, we tried to investigate the relationship between research variables in manufacturing and industrial companies by using structural equation modeling. Finally, we came to the conclusion that green innovation and strategic learning are among the most important factors affecting the sustainable performance of manufacturing and industrial companies. It is suggested to the managers of manufacturing and industrial companies in Buali Industrial Town of Hamedan province, which are more than 200 companies in various manufacturing, industrial and even service fields, if they want their business to remain active in the long term and in the fields of competition and progress, a word for They should say, in the first step, green innovation procedures that include technological, process, product and management innovation should be concerned and plan the present and future of their business. In addition, considering the many effects and benefits of sustainable performance for company owners, employees and other stakeholders, it is suggested to the managers of manufacturing and industrial companies in Boali Industrial Town of Hamedan province to follow green innovation processes from the path of strategic learning. Because research has shown that companies that use strategic learning experience more sustainable performance. It is suggested to managers, owners and policymakers of manufacturing and industrial companies in Hamadan's Buali Industrial City to continue their stable performance in the long term and maintain and develop it; According to their resources and capabilities and by using the strategic learning approach, to improve the ability to respond quickly and appropriately to the needs of their customers and other stakeholders, and in this way, to manage institutional pressures, successive changes, the challenge of competition and the constant turbulence of their progress and in the direction of Use sustainable practices, which are the prelude to sustainable development. Considering the similarity and general goals of the companies of Bo Ali Industrial Town of Hamedan Province with other companies and other industrial towns of the country, it is suggested to them for sustainable performance and success in different markets, using green innovation methods and taking advantage of the strategic learning approach. maintain and develop their sustainable performance in the long term and take advantage of the achievements of the present research in order to obtain the benefits of their sustainable performance. 

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