درخت حوزه‌های تخصصی

Purpose - Niche tourism refers to how to use a particular tourism product tailored to the needs of a particular segment of the market. Places with niche tourism products are able to achieve a high position and consolidate their future position in the tourism market. This type of tourism helps distinguish tourism products by creating an image of the destination and helping compete in the increasingly crowded environment of the tourism market. This paper investigates and analyzes the niche tourism attractions in Ghaleh Rudkhan tourist destination village using activity-based segmentation, the attitudes of the host community in dealing with niche tourism development, and the ability to implement tourism projects and socio-economic factors influencing tourism development in the region, which eventually offers solutions to overcome the current and potential challenges in the study area. To collect the data, interview-based methods, focus group interviews, individual observations and analysis of the documents obtained from different sources were used. Design/methodology/approach - A questionnaire was designed and distributed among 383 tourists and 190 rural employees. The data of this study were mainly evaluated using thematic and content analysis methods. Besides, we have also introduced the niche tourism potentials and tourism activities in the region. Finding - The results show that thanks to the economic and social opportunities, local communities support tourism development in Ghaleh Rudkhan; however, the challenges associated with tourism marketing, event management, uncertainty of private sector investors and environmental issues must be addressed through a participatory approach.

Purpose - Having an appropriate and integrated entrepreneurial ecosystem in rural areas largely guarantees the sustainability of rural businesses. Therefore, this study was conducted with the purpose of classification of the rural regions of Haraz plain watershed in terms of entrepreneurial ecosystem. Design/methodology/approach - This is a descriptive study that was done using a survey. The questionnaire was the key instrument for gathering data. The study samples were 182 pluriactive rice farmers and 50 rural experts. Findings - The results showed that the studied regions are in an inappropriate situation in term of rural entrepreneurship ecosystem. Relative assessment using Shannon's entropy showed support component ranked at the highest level by a large difference compared to other components. The financial component ranked at the lowest level in comparison with other components. The results using the ORESTE and hierarchical cluster analysis techniques showed that Nour and Babolsar regions are the most appropriate regions in term of the rural entrepreneurship ecosystem for rural business development, respectively. Research implications/limitations - The improvement of REEs in the six regions should be seriously considered and pursued by policy makers. At the same time according to this research and creating mental ideas for the authors, it is suggested that researchers study the REE and introduce the types of rural businesses appropriate to the situation of the EE in all region of the world; the subject that is not covered in this article. In addition, the method, model, and strategy used in this study provide an appropriate pattern for future researches in entrepreneurial activities development in different regions of the world.

Purpose - The rural-urban integration refers to an optimal combination of natural, economic, social, and spatial factors. The scale of this integration depends on the extent to which urban and rural systems (economic, social, and environmental) influence, interconnect, complement, and share benefits. The main goal of this study is the environmental analysis of villages in the periphery of Farsan city based on the rural-urban relationship. Design/methodology/approach- This is an applied study that uses a descriptive-analytical method. Data were collected using a questionnaire. The statistical population of the study consists of the four villages in Farsan county with a population of over one thousand people. Together, these four villages are home to about 4285 households (14972 people) from which a sample of n=375 was selected using Cochran's formula. Finding - The results of the research based on the one-sample t-test indicate an environmental relationship between Farsan county and its nearby villages. The environmental indicators such as noise pollution and non-expansion of green space, the change of cultivation pattern, the intensified land abuse and brokerage, the reduced share of water in agriculture, and the limited environmental knowledge of villagers suggested adverse effects whereas other variables manifested the positive effects of the connection with Farsan on improving the environment of the nearby villages. The results of regression analysis showed that the environmental relationship of Farsan with its surrounding villages explained 17% of study indices (environmental health, land-use change, water and soil resources, knowledge and importance of environmental issues) and the remaining 83% was explained by other factors not addressed in this study. Research limitations/implications - The main limitation of the study was the scant literature on the environmental effects of the urban-rural relationship. Practical implications - Implementing a suitable cultivation model for agricultural products, expanding new irrigation systems, maintaining and reviving orchards, and raising awareness of environmental issues among villagers should be put on the agenda. Originality/value - Investigating environmental effects of the urban-rural relationship as a way of ensuring sustainable rural settlement and environmental protection in the study area.