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During the Covid-19 pandemic, Over the Platforms (OTT) such as Netflix and Amazon multiplied their streaming and eased access to foreign content in India. The hybridity and transnational nature of the digital spaces allowed the audience to consume foreign content beyond the geographies of language and culture. This article aims to analyze the reception and perception of Iranian films in India during the Covid-19 pandemic. The study posits that the shift in the reception of Iranian film in India during the Covid-19 pandemic constructed a positive perception of Iran among the Indian audience. By applying the reception analysis and qualitative content analysis theories, the paper interrogates the way in which film acts as an agency to produce the perception of Iran as a nation among the Indian Audience. For the collection of data, the existing literature has been used. Furthermore, a purposive sample survey among Iranian film lovers had been conducted. The paper also carries a content analysis of the posts, comments, and reviews about Iranian films on social media pages. Iranian films have influenced the Indian audience to such a level that 80% of the respondents want to visit Iran once in a lifetime.

The study of the cultural and identity status of societies affected by various phenomena and variables, including educational, cultural and artistic systems, is one of the fundamental special works in the field of political sociology. By studying and researching cultural and identity changes in societies, the researcher is aware of the reasons, contexts, effects and consequences of this. The present study investigates the effects and consequences of language hegemony on the culture and identity of language learners in the Iranian Language Center between 2005 and 2017. Accordingly, this research is classified as a descriptive research based on the result and purpose of applied research, and in terms of method, and in terms of data collection in the field of survey research. According to the sample size, 277 questionnaires were prepared and provided to students of the Iranian Language Center to collect information. Based on the analysis of the collected data, the Iranian society can be called a marginal society in which English is still recognized as a foreign language and not a second language. The two mechanisms of knowledge and educational skills, and in particular the centrality of the English language and culture, are very prominent and effective among learners and even English teachers. It is in such circumstances that it is possible to form and expand the hegemony of the English language in Iranian society as a result of the current trend of the development of this language, which has been associated with a kind of dependence of our educational system on the central communities; And acknowledged in the absence of any linguistic sensitivity or realistic and logical language planning.

In the wake of US withdrawal of Iran nuclear deal, or JCPOA, and re-imposition of sanctions, Iranian policymakers came down gradually in favor of cooperation with the East, chief among them China, culminating in the signing of 25-year Iran-China and the adoption of Iran’s Look East Strategy in 2021. Considering the changing flux in Iran’s diplomacy toward the regional cooperation and ever-increasing Sino-Iranian rapprochement, the main question of this contribution is about the effect of Sino-Iranian rapprochement on India, one of Iran’s biggest Asian trading partners. The main hypothesis states that Sino-Iranian rapprochement has led India to expand the scope of its connectivity projects through Iran, throwing spoke in the wheel of China’s Belt and Road Initiative in South and Central Asia. Constructivist Institutionalism (CI) developed by Hay was adopted as the theoretical framework. The methodology used for this research is based upon qualitative methodology and discourse analysis to focus on Iran and India relations in the context of Iran’s Look East strategy. Our findings indicate that Indian policy makers are following the Vasudhaiva Kutumbakam principle in their engagement with Iran, seeking to increase Iran-India ties in the face of Chinese competition with long-term strategic and security deal. As part of India’s civilizational role in the Central Asia and a response to growing Chinese footprints in the region, India has undertaken certain concrete measures such as institutionalization of India-Central Asia summit on a multi-lateral framework and inclusion of Iran’s Chabahar port in the International North-South Corridor. The research findings reveal that the corporate remains the weak link in the chain of the state-temple-corporate complex of the Hindu nationalist BJP in relation to Iran. India is also set to lock in cooperation with Iran through long-term strategic deal, institutionalizing security cooperation, and strengthening the private sector participation in Chabahar project.