درخت حوزه‌های تخصصی

At this time in history that the world is becoming smaller every day due to globalization; it is important to achieve an acceptable degree of trust and confidence in any field; and blockchain can put the world on this path. Since there is no central authority governing blockchain, its decentralized nature can turn it into an appropriate platform for project management. Implementing blockchain eliminates project management bureaucracies and allows a single, unchangeable, controllable, and encrypted source to be accessible to everybody and extensible throughout the project life cycle. This approach is the key to achieve an integrated information system and is one of the important reasons for blockchain applicability as an ideal platform for project management and construction. This issue that using blockchain technology in project management will bring about capacities and capabilities has not yet been seriously addressed. Changing the management of construction projects by blockchain is just an idea for now. This study aims to identify the capacity and platforms for developing blockchain technology in project management and construction using systematic and scoping literature reviews. Moreover, it provides some suggestions about the development and improvement areas of this technology. The review results showed that in all areas of project management and construction, there are applications relevant to blockchain technology that confirm the gradual understanding of the significance and positive impact of this technology on enhancing project management and construction performance. According to the results, a major part of blockchain studies was focused on “program and project management”, and two fields of human resources and behavioural areas and research in project management and schools of thought with a share of less than 2% of existing studies were neglected.

The article considers the main aspects of the use of digital platforms as a tool for the transformation of strategic consulting in public administration. The study substantiates the feasibility of using the results of consulting activities in the implementation of strategic objectives by the executive authorities at any level of government. The ways and methods of organizing consulting activities on the basis of digital platforms for the purpose of informational and analytical support of management technologies of public administration and civil service reform analyzed. Based on the results of the study, a model of using consulting services in the public administration system was developed. The criteria of efficiency of realization project management consulting in the public sector, based on digital platforms highlighted.

Information technology is becoming a basic tool for many industries, as well as creating an opportunity for direct active communication of all market participants, which significantly increases competition. As a result, customers have a very large selection of goods and services, fairly easy access to them, and significant price diversification. All this leads to new requirements for modern marketing. Modern marketing significantly changes not only the functions but also the approaches to business processes. A highly competitive environment requires companies to use a system of interconnected marketing tools using an integrated marketing approach. The paper is devoted to investigating advertising prices and advertising strategies of Google. The list of major Google products is analyzed. The relevance of advertising strategies to goals, ad placement, message creation, budget constraints, and ad delivery is determined. The difference in advertising prices in different countries has been studied. The cost per click analysis of European countries is carried out. Using the DEA model analyzed advertisement efficiency by VRS technology and input-oriented efficiency for European countries.

Social media allows people interact to express their thoughts or feelings about different subjects. However, some of users may write offensive twits to other via social media which known as cyber bullying. Successful prevention depends on automatically detecting malicious messages. Automatic detection of bullying in the text of social media by analyzing the text "twits" via one of the machine learning algorithms. In this paper, we have reviewed algorithms for automatic cyberbullying detection in Arabic of machine learning, and after comparing the highest accuracy of these classifications we will propose the techniques Ridge Regression (RR) and Logistic Regression (LR), which achieved the highest accuracy between the various techniques applied in the automatic cyberbullying detection in English and between the techniques that was used in the sentiment analysis in Arabic text, The purpose of this work is applying these techniques for detecting cyberbullying in Arabic.

Day by day demand for object tracing is increasing because of the huge scope in real-time applications. Object tracing is one of the difficult issues in the computer vision and video processing field. Nowadays, object tracing is a common problem in many applications specifically video footage, traffic management, video indexing, machine learning, artificial intelligence, and many other related fields. In this paper, the Enhanced Method of Object Tracing Using Extended Kalman Filter via Binary Search Algorithm is proposed. Initially, the background subtraction method was used for merge sort and binary search algorithm to identify moving objects from the video. Merge sort is to divide the regions and conquer the algorithm that arranges the region in ascending order. After sorting, the binary search algorithm detects the position of noise in sorted frames and then the next step extended the Kalman Filter algorithm used to predict the moving object. The proposed methodology is linear about the valuation of mean and covariance parameters. Finally, the proposed work considered less time as compared to the state of art methods while tacking the moving objects. Its shows less absolute error and less object tracing error while evaluating the proposed work.