درخت حوزه‌های تخصصی

Purpose: The e-learning is one of the new educational methods that can create a competitive advantage for organizations and countries. Therefore, the current research was conducted with the aim of a comparative study of e-learning in the countries of England and South Korea. Methodology: This study in terms of purpose was applied and in terms of implementation method was review. The current research population was the e-learning system of countries of England and South Korea, which these two educational systems were examined in terms of similarities and differences. For this purpose, e-learning in the countries of England and South Korea were investigated and the data obtained from e-learning in both countries were compared. Findings: The findings showed that both countries of England and South Korea in e-learning emphasized on the experience e-learning by creating periodic programs and policies and appropriate to the time, creating two formal and informal education methods, increasing the skills of students and parents about using educational resources, raising media literacy, providing high-quality, free, diverse, attractive and easy-to-use educational content, using the full capabilities of four communication screens of tablets, smart phones, internet TVs and computers for learning, open and collaborative environment for creating creative ideas by the audience, participation in production with curriculum organizations and universities, encouraging and financial support from top creators of educational programs and updating the educational programs and learning practices. On the contrary, in the e-learning of England country emphasized on the creation of content of learning resources suitable to their different nationalities and interests, investing on music videos with appropriate orientation to them, convergence and integration of learning resources and updating and transferring them through the internet, special attention to formal learning programs for under 19 years and using the successes and personal thoughts of users, but in the e-learning of South Korean country emphasis on the financial support from domestic products for the growth of the local content industry in the field of educational documentaries, sharing international educational content by signing a contract with YouTube and holding international conferences and festivals for global interaction with the creators of educational documentaries. Conclusion: Despite the similarities between e-learning in two countries of England and South Korea, there are differences between e-learning in the two countries. According to the results, the educational planners of Iran country, while paying attention to the cultural context, can provide the basis for better e-learning in the country.

The purpose of this study is to provide a model for improving the e-banking customer experience using digital marketing tools. This research has been done with the approach to enriching the value of digital banking during the outbreak of infectious diseases. The paradigm of the present study is interpretive and the implementation approach is qualitative; In this regard, the case study method has been used. This research is descriptive-exploratory in terms of purpose and in terms of time, it is in the field of cross-sectional studies. The qualitative methodology of grounded theory analysis by Strauss and Corbin (2007) was used to answer the research question. This research has been done inductively and based on a survey procedure. The experts  were the managers of reputable Iranian banks. Based on systematic sampling, 14 people were selected. The research tool was a semi-structured interview with questions related to the purpose of the research. Interviews were analyzed using AtlasTi version 10 software. Based on the designed model, 6 categories for causal factors (appropriate decision making, time management, digitization effects, cost management, business trends, and relationship management), 2 categories for contextual conditions (digital tools and digital economy), 2 categories for intervening conditions (individual and environmental factors), 3 categories for strategy (creativity, culture development, and digital context), 3 categories for outcomes (banking industry prosperity, customer satisfaction, and economic productivity) were identified.

Women have always been of cultural relevance as one of the most important elements of the society. The central role of women in cultural development has caused significant increase in the attention to these areas in recent years. The main aim of this research has been to interpret the women's status in cultural development and improvement. For this purpose, first based on theoretical principles and the literature available in this regard, the initial conceptual model was prepared. Then, based on the opinions of the statistical population of the research, as experts specialized in culture, interpretation of the indices of this model has been done. The sampling method in this research has been cluster, with the sample size determined as 384 using Morgan table. In this research, for measuring the research indices, questionnaire has been used. The reliability of this questionnaire was confirmed through Cronbach alpha coefficient, and its validity via construct validity method. The results of this research led to identification of the major indicators and components affecting the women's status in cultural development and improvement.