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Considering the organizations’ increasing use of social media, many studies are being conducted in this area. Researchers are faced with a variety of research strategies depending on the nature of the research problem and data. If the right research strategy is not employed, the researcher will lose focus, and the time and effort spent will not necessarily serve the research objectives. When choosing a research strategy, the organization’s characteristics should be taken into consideration; otherwise, it may lead to confounding interpretations of the findings. In this regard, the present study aims to introduce an appropriate research strategy for each maturity stage of the organization under study. To this end, using systematic mapping methodology, about 256 articles published within 2011- 2021 were investigated, and the relationship between the types of research strategy used and the different stages of an organization’s maturity in using social media was reported. Specifically, by synthesizing the social sciences research methodology framework and the social media stage of the growth model, a mapping was developed between the research strategies and maturity stages. Based on this mapping, it is expected that the appropriate strategy for research at the first maturity stage is exploratory, and for the second and third stages are observational and descriptive, respectively. When the organization moves to the fourth and fifth levels, archival and causal strategies are recommended for research. Using the results of this research, researchers will be able to identify the right research strategy for the maturity stage of the organization under study and develop the appropriate research design accordingly.

The main goal of the given research is to conduct cross-cultural analysis of financial support mechanisms in Europe in order to develop practical recommendations, focused on SME recovery, for emerging markets, in particular Ukraine. The article examines the main effects of pandemic on economy, focusing on business disruption, in particular SME. The financial flows as a response on anti-pandemic prevention measures were analyzed all over the world through digital tools, namely BI, as well as differentiation of support measures. The general fall in the main macroeconomic indicators was indicated for European countries and the deep analysis of financial support mechanisms provided by states was conducted. Taking into account research results, it was revealed that complex policy mechanisms were developed mainly by advanced economies while emerging markets, in particular Ukraine, do not have the effective mechanisms aimed at eliminating negative effects of pandemic. So, on the basis of conducted analysis the practical recommendations for emerging markets, in particular Ukraine, were developed using relevant European experience

The purpose of this research study is to measure the impact of governance on the organizational performance of schools in administrative, financial and pedagogical aspects. This governance approach will be approached using a methodology respecting several principles in terms of participation, transparency, accountability and evaluation (CSEFRS, 2015). Furthermore, we added in our frame of reference the primordial aspect of good governance, which is the new technologies. Considering the difficulty of an etymological and polysemic consensus on the concept of governance. It would be wise to set up operational indicators for applying this notion of governance with a perspective to enhance management skills, multi-stakeholder strategic planning, internal collaborative management, effective and efficient steering, control and evaluation. Methodology / approach: Our methodological approach based on a descriptive exploratory study. The researcher carried out an empirical study involving 20 principals of qualifying secondary schools from the Nouaceur-Casablanca region. Our measurement instrument is related to a survey which is appraised as one of the five principles of effective governance (transparency, accountability, participation, evaluation and technology). Findings: data analysis shows difficulties in applying governance principles, influencing organizational performance in administrative management. Additionally, the educational management and financial management of these establishments have seen a positive application of these governance mechanisms. It would be wise to apply the multidimensional aspects of governance, through the harmonious, complete and balanced integration of the three management mechanisms: administrative, pedagogic and financial management. The relationship between the study variables is demonstrated by the application of the five principles of governance, the results of the study recommended that we apply them to contribute significantly to improve the effectiveness of strategic planning, collaborative management and community steering.  

Social media and social networking sites have become a vital part in everyone’s daily life and users of social networks are increasing. This study aims to review and highlight the importance of public libraries presence on social media, and public libraries crucial awareness on online marketing to market their various services, raise awareness and create a community according to each social media platform being used . This study focuses on helping public libraries in Saudi Arabia that lack the true understanding on how to implement social media as a part of their marketing plan, use social media features to create an online community and connect with their patrons to comprehend the basic marketing tools used online, and the benefits of public libraries online social presence and review previous public library marketing  implementations and methods through social media and social networking sites in building a community. Using a content analysis methodology, we reviewed the definition of marketing, marketing tools, social networking sites and previous library methods implemented on social media and the benefits of creating an online presence for libraries. We also highlighted the limitations facing libraries and an efficient method of social media engagement analysis. This study’s results indicate that public libraries in Saudi Arabia can enhance their online presence on social networking sites by implementing the correct content marketing method for each social media platform and the importance of training public library staff on the usage of social media to satisfy customer needs and therefore build a connection with patrons online which further more builds a community. organization, representation, realization and protection of interests and rights of citizens

The purpose of this study is to explore and determinants the risk management and prevention in credit card business of Malaysian commercial banks. There were five factors derived through the literature and experimental investigation that are affecting the banks due to credit card which are External Fraud Risk, Internal Operational Risk, Credit Risk of Cardholders, Science and Technology and Intermediary Agency Trades Risk. Hence, 250 respondents participated in this study from state of Selangor and Federal Capital Kuala Lumpur. The data was collected and analyzed by SPPS software and it was concluded that that External fraud risk, Internal operational risk, Credit risk of Cardholder, Science and technology are positively correlated with the Credit card business risks of commercial Banks in Malaysia. These papers have highlighted suggestion for future research to develop this study further by considering the data derived from this study by using Delphi Technique

The purpose of this paper is to measure the relationship between the functional service recovery and technical service recovery towards customer satisfaction in banking industry. Both functional and technical is equally important in service quality especially in service recovery. The competition among the banking industry especially in major cities in Malaysia is very crucial. The study was conducted in Kuala Lumpur based on the top 10 banks based on the market share. 250 questionnaire distributed but only 212 were usable for the data analysis. The results indicated that both functional and technical service recovery plays important role towards customer satisfaction. Banking services or any financial institution should have focused on both elements in order to provide excellent services that may contribute to customer satisfaction and in the long term lead to customer loyalty

The development of information and communication technologies changes how many industries and services operate. Those changes are also concerning all sectors of the travel industry, although some more than others.  Mobile access to the internet allows consumers to purchase through transaction-based applications such as e-ticketing, QR-code services, Bitcoin, E-wallet, and using a third party like PayPal.  E-Wallet is predicted to be one of the future's most successful payment modes but has achieved limited acceptance in developed countries to date. Similarly, this service is considered new in Malaysia.  Utilizing Davis' Technology Acceptance Model, this study examines the factors contributing to E-Wallet's adoption among the millennial tourist in Kuala Lumpur.  Using the self-administrated questionnaires, data from 100 respondents were collected and analyzed using SPSS.  The finding revealed that perceived ease of use of E-Wallet among millennial tourists proved to be the most substantial cause besides the significant positive relationships found from other variables such as perceived usefulness and social influence in the context of millennium tourists.  However, perceived credibility was found not related to the adoption of E-Wallet.  These findings have important theoretical and practical implications, particularly for the development and marketing of E-Wallet service, which will support the long‐term success of mobile commerce.

This study focuses on the consumer experience of telecommunications service quality in Malaysia. Malaysia's penetration rate has gone over 100 percent, meaning that each person in Malaysia has at least one account registered with the telecommunications provider. Telecommunications industry competition is becoming fierce as there is a limited market available to share among the industry players. This study used a quantitative approach, using a questionnaire to collect data through random sampling. One hundred and fifty available respondents received, using SEM-PLS analysis. Results indicate that customers are more concerned with service quality and trust than brand image and price. Brand image and price did not impact consumer loyalty. One of the critical factors is that the facilities and packages provided are approximately the same price ranges for almost similar coverage areas. The service provider will use the outcome for their ongoing long-term plan.

Digital Transformation has not been foreign to people in emerging economic growth, especially SME entrepreneurs in developing countries such as Malaysia. Digital transformation adoption is a way for an enterprise to improve the use of technology in a better way. But as the digital revolution has been evolving, there are still a few entrepreneurs who neglect it. The purpose of the present study is to investigate the factors affecting the adoption which is (competitive pressure, technology advancement, cost minimization, and environmental influence) on digital transformation adoption among SMEs in Malaysia. The relationship also consists of a moderating effect which is environment shock (pandemic covid-19) between the independent variable and dependent variable. The study also provides some knowledge for a deeper understanding of digital transformation and a guide to all SME entrepreneurs and others.

Penetration of smartphones and increasing use of social media on always-on devices has attracted the attention of enterprises and organizations to benefit from such platforms for better understanding of customers’ needs and more effectively communicate with potential consumers. For this purpose, the present study investigates the impact of social media adoption and media needs on online purchasing behavior. This study has also examined the moderating role of media type, gender and age in the relationship between variables of social media adoption and online purchasing behavior. A total of 410 questionnaires were collected on social media such as Instagram, Telegram and WhatsApp. SEM technique using PLS used as the analytical method to empirically test the proposed hypotheses. Results show that the effects of tension dimension on online purchasing behavior is mediated by social media adoption. Moreover, the effects of social media adoption on online purchasing behavior are moderated by age and medium type based on Multi-Group Analysis. The IPMA matrix shows that social media adoption had the highest importance, but the lowest performance. This study is significant in terms of innovation due to the use of new indicators effective in the area of statistical analyses. The use of FIMIX, CTA, permutation test, MGA, and IPMA matrix analyses is part of it.

Opportunistic networks in the Internet of Things (IoT) scenario, also known as OppIoT, espouse IoT devices interactions opportunistically in order to improve connectivity, the lifetime of the network, and network reliability. An increase in opportunistic utilization is fostered by IoT applications to find communication opportunities whenever possible to route and deliver data efficiently. In this opportunistic scenario, devising an efficient path for data delivery is a challenging work due to uncertainty in the connection between the nodes and the selection of intermediate forwarder nodes for data delivery towards the destination. Considering the scenario of uncertainty in device location and exploiting IoT devices opportunistically, this paper propounds a routing algorithm for OppIoT called Hybrid Multi-Copy Routing Algorithm (HMCRA). The proposed algorithm finds potential forwarder nodes by using fuzzy logic wherein residual energy, distance, and speed of the nodes are considered as input values while preparing fuzzy rules. Genetic Algorithm (GA) is considered along with fuzzy logic to select an efficient path for data delivery. In GA, the delay is taken as the fitness function to select a reliable path for data delivery. Simulation results of the proposed algorithm perform well in contrast with relative existing routing algorithms with respect to latency, overhead ratio, delivery probability, and hop count. The work uniqueness lies in the selection of potential nodes and finding path having less hop count in an opportunistic IoT network scenario.

The purpose of this study is theoretical and methodological substantiation, deepening of the conceptual provisions and development of the scientific and practical recommendations on the formation of mechanisms for crime prevention in the border regions of the southern of Ukraine. The relevance of this study is due to the need to solve the problem crime by introducing precautionary measures in the border regions of the southern of Ukraine (Bondarenko et al., 2021).The study proved the direct dependence of the level and intensity of crime on the proximity of areas to areas of significant social and criminological tension, to areas of instability and armed conflict, which contributes to the militarization of the population and increasing psychological preparedness for conflict and its antisocial methods (Iatsyshyn et al., 2020). It is established that in the border regions of the south of Ukraine the growth of criminal crime for the studied period significantly exceeds the data for Ukraine. The threats to irredentism and separatism, international terrorism, organized crime of a transnational global scale are real for the southern regions of Ukraine: economic smuggling, smuggling of weapons, ammunition and means of terror, drug trafficking, unregulated migration, trafficking in human beings and their organs. Priorities for Ukraine have been set task of crime prevention: introduction of the newest technologies of protection of a law and order, attraction of scientific and industrial potential of regions, establishment of coordination and interaction between subjects of maintenance of frontier safety at all levels (frontier, national, interstate and international) and cross-border interaction with the international organizations of fight against organized crime. Based on international experience, crime prevention measures in the border regions of southern Ukraine are proposed in the following areas: general social precautionary measures; special criminological precautions;international cooperation in the development of cross-border cooperation;introduction of automated security systems and crime prevention; informational and educational activities of formationlegal culture among the population and the public