درخت حوزه‌های تخصصی

Intangible cultural heritage, a cornerstone of sustainable tourism development, plays a pivotal role in differentiating destinations and attracting visitors. However, its effective preservation and promotion require a comprehensive understanding of the factors that influence its development. This study employs a qualitative research approach, specifically an exploratory design. The target population comprises experts in the field of tourism and cultural heritage, and snowball sampling was utilized to select participants. The study data were collected through semi-structured interviews and analyzed by using the thematic analysis method and MAXQDA software. The method of retesting the interviews has been used to confirm and increase the validity of the interviews’ results. The output obtained from the analysis of the interviews includes 270 open codes and 80 axial codes in the form of 18 sub-themes, which are as following: creative tourists, infrastructure, capitalistic view of heritage, linking heritage with tourism, women's relationship with intangible heritage, destination management, organization, combination of creativity and culture, empowering and augmenting women’s capability, education, motivation, women's role, supporting women, supporting creative tourism, capacity and competitiveness of the destination, characteristics of the destination, handicrafts and festivals. These themes have been embedded in the three main categories of creativity, creative tourism and development of intangible heritage. On the basis of that, a model for the development of intangible cultural heritage was proposed. The findings of this study showed that in many destinations, the development of creative tourism and the creativity of the residential community, especially women, can be one of the branches of tourism development and as an incentive for the development of intangible cultural heritage.

Given that identity and wisdom are considered fundamental criteria for sustainability and vitality, incorporating these two elements into the physical structure of a neighbourhood is essential for creating a stable and thriving community. The aim of this research is to examine the role of identity components and wisdom indicators in the architecture of historical neighbourhoods in fostering community vitality. The research method employed in this article is descriptive-analytical, relying on library studies and field observations. Spiritual principles and cultural beliefs form the backbone of a valuable and dynamic architecture. On the other hand, every constructed space serves as an expression of the type of cognition and design assumptions. Cultural foundations provide the basis for shaping space, and the constructive spirituality and characteristics of the built environment depict the essential elements shaping spiritual concepts in the material form of architectural spaces. In architectural wisdom, symbolism plays a more active role in terms of functionality, and the symbolic execution has a greater impact on the efficiency of architectural structures. What this article discusses and investigates are components such as decorations, proportions, unity, appropriate functions in desirable urban land uses, city colour, and geometry in shaping spaces. The unity among the wisdom indicators in the Hasanabad neighbourhood has resulted in residents still experiencing a sense of vitality, emotional connection, and tranquillity in their lives many years after the formation of this neighbourhood.

Tour guides are considered as one of the key players within the tourism supply chain, serving as direct interfaces with visitors and acting as cultural mediators between diverse cultures. They exert a significant influence on tourists' intentions for repeat visits. Nowadays, tourists are not merely seeking basic information from guides, as they can easily access such information online. Instead, they are in search of creative, authentic, interactive experiences with participatory learning, demanding the presence of creativity in tour guides. Consequently, guides need to demonstrate new forms of creativity in their performance. Creativity is a pivotal aspect for achieving professional success in the realm of tour guiding. The depth of their professional knowledge and their creative abilities significantly impact the quality of tours and the portrayal of destinations. As cultural intelligence is one of the critical dimensions of creativity, this research aims to explore the relationship between cultural intelligence and the creativity of tour guides. Using a library review method, it examines the role of cultural intelligence, its dimensions, and indicators. Ultimately, it presents a conceptual framework for fostering the creativity of tour guides, grounded in the principles of cultural intelligence.

Prior research has extensively examined the motivating factors driving tourists to visit religious sites; however, there has been a noticeable gap in understanding the emotional experiences of tourists during these visits. The primary objective of this study is to explore and quantify the emotional states, arousal levels, and overall satisfaction of tourists while visiting religious destinations. The study draws upon data gathered from 149 tourists who visited the Ascension Cathedral in Almaty, Kazakhstan. Descriptive statistical methods are employed to assess and compare different demographic groups within the sample. The results of this study reveal that visiting religious places evokes a profound sense of inner peace and happiness among tourists, transcending religious boundaries. Remarkably, even tourists practicing religions other than the one associated with the visited site reported feeling blessed during their visits. Participants described a heightened sense of inner contentment and noted that the physical and mental pressures they carried seemed to dissipate during their pilgrimage. These findings contribute significantly to our comprehension of the multifaceted dimensions of religious and spiritual tourism, shedding light on the pivotal factors that drive individuals to embark on transformative journeys. By delving into the emotional and experiential aspects of religious and spiritual tourism, this study underscores the importance of emotional well-being and inner fulfilment as crucial motivators in tourists' engagement with religious sites.

In 2000, spiritual tourism began to develop in Bali. The development of spiritual tourism started to occur in Ubud, which is a rural tourism area. This spiritual tourism is an alternative to the mass tourism developing in Bali, which is in Denpasar and Badung. Mass tourism has brought various environmental, social, and cultural problems to Bali, such as reducing green areas. During these environmental, social, and cultural problems, spiritual tourism has emerged that is pro-environment, pro-local communities, and pro-local economy. Therefore, this article will reveal spiritual tourism's potential, development, and role in sustainable tourism development. Tourist destination theory, life cycle theory, and sustainable tourism theory will be used to explain the phenomenon of spiritual tourism. This article results from qualitative research with data collection methods through literature study, observation, and interviews. The analysis technique is done qualitatively. The results show Bali has attractions, facilities, access, and management organizations to develop spiritual tourism. This spiritual tourism is a builder of sustainable tourism because it is pro-environment, pro-local community, and pro-local economy.

Tourism covers all the visitor's activity from the beginning to the end of the trip. It is a journey made for business, experience, relaxation, pleasure and learning. This trip can be rooted in the beliefs and culture of the tourist and based his values. In this case, tourism activities can change the worldview by increasing the tourist's knowledege of visiting nature and heritage. According to most psychologists, not paying attention to mental needs endangers the physical health of community members. Strengthening the positive spiritual dimensions by traveling to religious and pilgrimage sites can mainly meet these significant human needs. The present research is based on descriptive study and library documents. The purpose is to describe the relationship between tourism, religion and spirituality. The results of this study show tourism could be based on the divine worldview. It can also be associated with spirituality and the acquisition of morality and lessons. Based on this, it can be said that tourism activity is based on spirituality. 

The potential of a destination to offer distinct local foods influences its image and brand, which in turn results in attracting tourists. In addition, it can be considered a tool to promote a given destination. From a sustainable perspective, culinary tourism provides local communities with a range of opportunities for growth in economic, sociocultural, and even ecological dimensions. Local community involvement is essential in any process involving the promotion of local tourism products; therefore, the importance of local community participation is emphasized in this study. To this end, the current study aims to determine how a community can be involved in promoting cuisine as a cultural tourism product. Adopting a qualitative approach, this research applied interviews as a tool to gather the required data. The city of Rasht in Iran was designated as the study area. The study population was specialists and academics in tourism marketing, officials in tourism-related institutions responsible for local tourism development, chefs, and locals working in the local cuisine sector. A content analysis was performed, leading to the extraction of nine main themes, including community-led creative promotional efforts, continuity and preservation of the position by local people, empowering the local community, sustainable development of food tourism emphasizing community involvement, the government’s support and providing the required infrastructure, building and maintaining the brand, advertising effort, supply and sale, and research and development.