درخت حوزه‌های تخصصی

This paper is an effort to discuss the concept of glocalization from a semiotic point of view. In order to carry out a semiotic analysis of globalization or glocalization, first globalization needs to be defined from a semiotic perspective. Therefore, first an explanation of globalization and glocalization in semiotic terms is provided. Some believe the ongoing process in the world cannot be best described as globalization and it should be called glocalization. According to this approach, the ongoing universal process is a combination of globalization and localization leading to new diversities, not uniformity. With a structuralist approach to semiotics a better understanding is gained on how glocalization may affect the world in which we are living. After a theoretical argument on the semiotic definition of globalization and glocalization, the results of a number of in-depth interviews with people who have experienced living in two different cultures will be analyzed in a qualitative method to provide further insight on how glocalization might work.

Iranian women have faced substantial socio-economic changes in the last decades, which provided opportunities to change gender beliefs and production of new generations of women. The aim of the present study is to examine the different attitudes of women towards gender roles, based on Mannheim and Giddens` theory. A survey method was used and data was gathered based on a researcher-made questionnaire. The statistical population was all women older than 18 years living in Rasht City, among them 384 were selected by the stratified and random sampling methods. According to the findings, respondents were divided into three generations: the war and revolution generation, the post-war generation, and the generation of nuclear events. The results indicate the difference between the attitudes of different generations and even by controlling the structural and demographic factors, it was found that the women of the post-war generation affected by cognitive areas, had the most modern attitudes towards gender roles. According to Mannheim`s generational approach, there is a significant relationship between the generational experience and the attitudes of generations.

Purpose: The purpose of this study was to determine the effect of organizational maturity on the heads' empowerment (Tehran Municipality). The nature of this research is practical type and the method is quantitative. The population of the study consisted of 872 head s of Tehran municipality in 2018. 400 individuals were selected as the statistical sample using Cochran's formula and relative stratified random sampling. Methodology: In this research, library method and researcher-made questionnaire were used to collect data. Formal validity, content and structure were used In order to assess the validity of the questionnaire. Cronbach's alpha coefficient and combined reliability were used to calculate the research reliability. Findings: Results indicated that the validity and reliability of the researcher-made questionnaire. The descriptive statistics (mean, standard deviation, frequency distribution tables and charts) and inferential statistics (structural equation modeling), were used to analyze the data using SPSS and LISREL software. Conclusion: The results showed that the organizational maturity factors of municipality head s have a significant effect on the head s' empowerment of Tehran municipality.

Purpose: The purpose of this study was to investigate the design of a model based on the impact of information technology on the empowerment components of professors with mediating role of social resilience in the Payame Noor University of Mazandaran province. The research method was descriptive-correlational. Method: The statistical population of this research included all professors (scientific and invited) in Payame Noor University of Mazandaran (2539 people). In this study, 280 people were selected as the sample from three branches of Mazandaran Payame Noor University using randomized cluster method. Three standard questionnaires used as the measurement instruments in this research were Ghasemi’s information technology questionnaire, Spreitzer’s empowerment questionnaire, and Connor and Davidson’s resilience questionnaire. In the descriptive statistics part, plotting charts and calculating the statistical indices were used to describe the hypotheses. Structural equation modeling test was used to analyze the data. The data were analyzed using SPSS22 and Amos software. Results: The findings of this research indicated that the design of the model based on information technology influences the empowerment components of professors with mediating role of social resilience in the Payame Noor University of Mazandaran province and all the paths of the effect of the exogenous variables on endogenous variables and endogenous variables on exogenous variables are significant at the level of a = 0.05. Also, all direct and total effects of the endogenous and exogenous variables were significant (p0.05), and all indirect effects of the exogenous and endogenous variables on the endogenous variables were significant. In the final model of information technology and faculty empowerment variables, the highest path coefficient was for the path from information technology to faculty empowerment (0.72) and then from the components of faculty empowerment to resilience (0.71). Conclusion: Information technology and mediating empowerment components have a resilient effect on empowerment components and have shown their mediating role well.