درخت حوزه‌های تخصصی

With increasing frequency, the developing countries and the people living there are being affected by disasters. More and more often, development efforts are being destroyed. The reason for this trend is their growing vulnerability, which in turn is the result of economic and social development processes, such as the expansion of settlements and agricultural land in risk areas. The economic and social consequences of these disasters for the people in our partner countries last for years. To break and, if possible, reverse this trend, international organizations, governments and NGOs in the developing countries are increasingly upgrading the priority of disaster risk management for policy, and taking concrete preventive measures to reduce the risk to the population. This paper examined the concept of disaster and its management in the light of sustainable development with particular reference to Iran. It enumerated the different human and natural phenomena that could be characterized as disasters. It was discovered that, while hazard and/ or disasters possess anthropogenic origins, their consequences are felt on both human and the physical environments. In all cases, the human tolls have been significant. The paper highlighted the important elements of a typical Disaster Management Information System in Iran. After presenting a typology of disasters in Iran, the paper, advocated for a workable disaster management information system.

The problem which has been the focus of city constructors and architectures since the beginning of citizenship life is the issue of the nature of environmental quality. This study, with a review of explaining paradigms of environmental quality and by reliance on basic works, has assumed the question of nature of environmental quality an interdisciplinary concept (civic construction, sociology, psychology) and is in seek of explaining perceptive quality factors from citizens' perspective. Since the nature of this study is multidimensional and understanding of its different aspects and answering of its relevant questions bounds researcher both to test present theories and to understand mental world of his or her subjects, therefore, synthetic approach has been applied for methodology of it. It should be mentioned that Delphi method has been applied so as to obtain different indices and factors of the study. To determine the unit of sampling, multiple-stage clustering sampling method has been used in a way that between 22 regions of Tehran municipality, based on their development, first 6 regions were selected and in the next stage all the local states of those 6 regions were listed and then six local states were randomly selected. Size of the sample of this study is 200 persons. The results show that most of the perceptive factors derived from qualitative section of the research conform to factors derived from quantitative section and questionnaire. In other words factors derived from qualitative section are the same as those derived from quantitative factors. The significant point to notice in this section is that some of the derived factors from this section couldn’t be categorized by previous theories but rather they belong to the research community of this study (i.e. local states of Tehran). Thus we can state that the total perceptive criteria of environmental quality of these local states are as follows: legibility, place atmosphere, permeability, peace, tranquility, liveliness, sensational rapture, time sense, civil justice, security, human standard, sociability.

The aim of the present study was to explore the relationship between media literacy and social skills among citizens in Isfahan. To this end, a descriptive-correlation methodology was employed. The population under study consisted of all citizens living in Isfahan who were reported to be 1796967 persons in 2013. Using Cochran formula, 384 persons were selected by stratified sampling and were included in the research sample. The instruments used in the study were Karaman’s and Karatash’s (2009) Standard Media Literacy Questionnaire and Standard Social Skills Questionnaire (Oldmeadow et al., 2013). The validity of the questionnaires was confirmed using content validity and factor analysis. The reliability values of Media Literacy Questionnaire and Social Skills Questionnaire were determined by Cronbach’s alpha coefficient and were reported as 0.876 and 0.896, respectively. The results of the study indicated that media literacy with an influence rate of 0.39 affects social skills. Besides, media knowledge (critical thinking) as a component of media literary with an influence rate of 0.37 affects social skills. It was also found that analysis and reaction as a component of media literary with an influence rate of 0.68 affects social skills. The same was the case with judgment and observation of hidden messages as a component of media literary which affects social skills with an influence rate of 0.53. Media literacy with an influence rate of 0.33 was found to affect the expression social skill feelings. Finally, based on the findings of the study concerning the relationship between research variables, some suggestions were offered to improve media literary and social skills of people living in Isfahan.

The aim of this study was to analyze the impact of organizational learning and marketing metrics on the marketing performance in the Elon Plast Company of Kermanshah province. It is a functional purpose study with descriptive – survey method. The statistical population includes 100 employees of Elon Plast Company in Kermanshah province. A sample of 80 people was chosen using Cochran formula. Data were collected through organizational learning questionnaire of Nife (2001); marketing metrics of Nazari and Akbari (2015) and marketing performance questionnaire of Nazari and Akbari (2015). The validity (content, convergent, divergent) and reliability (factor loading, composite Reliability coefficient, and Cronbach’s alpha coefficient) of questionnaires indicated that the measurement tools are of good reliability and validity. The results of the research by SMART-PLS software and using t test statistics and path coefficients (β) showed that organizational learning has strong, direct and significant impact on marketing metrics and marketing metrics have strong, direct and significant impact on the marketing performance. Also, organizational learning has strong, direct, indirect and significant impact on the marketing performance. On the other hand, marketing metrics can play the mediating role in the relationship between organizational learning on marketing performance. On the other hand, organizational learning can improve the positive effect that marketing metrics have on the marketing performance as a moderating variable.