درخت حوزه‌های تخصصی

Hospitals are the most important part of the healthcare system. Statistics show that a significant portion of health budgets are allocated to hospitals. The continuous impact of information technology on hospitals’ performance has led to perfect competition. Accordingly, this study aimed to evaluate the quality indicators of hospital services considering information technology using a hybrid approach of the Kano model, Analytical Hierarchy Process (AHP), and Quality Function Deployment (QFD). In this regard, based on related studies, a total of 18 needs were recognized to evaluate the service quality of a hospital. The statistical population of the study consisted of patients of the hospital and due to the difficulty of access to the patient, a limited sample of 50 patients was selected. After collecting data, the identified needs were classified into three categories called basic, functional, and motivational using the Kano model, and 7 needs were set as basic needs. Then, using the AHP technique, the importance of the basic needs was calculated and considered as the input of the QFD model in the next phase. After providing some solutions based on the literature to meet these 7 needs, solutions were ranked and prioritized using the QFD model. Since the organization had limited resources, the Pareto technique was used to respond to 20% of these strategies and achieve 80% satisfaction. The results of the study showed that the hospitals can achieve 80% satisfaction by implementing the strategies of “holding ethics training courses online” and “creating team spirit and using health information technology in the hospital”, respectively.

This study aimed to create an experience-based tourism model for creative cultural  attractions. This research is mixed in terms of methodology. In the qualitative part, the  qualitative content analysis method was used. The statistical population for this part was  experts who were selected by the snowball sampling method. The structural equation  method was used in the quantitative part. The second statistical population included  visitors to Tehran's creative cultural attractions; 384 samples were selected by random  sampling. The model was designed based on the research results. The desired model  consists of three parts before the visit, during the visit, and after the visit. Before the  visit, the individual characteristics, image, motivation, and visitors’ expectations directly  impacted the creative experience. During the visit, the creative experience directly  impacted the experiencescape and the memorable experience process, and the  experiencescape affected visitors’ memorable experience process directly. After the  visit, the visitor's memorable experiences directly influenced satisfaction and lasting  memories. This study's findings lead to creating creative experiences for visitors and  developing creative cultural attractions. The tourism industry policymakers can rank  creative cultural attractions by setting up a registration system for them, awarding  creative certificates to prominent attractions, and providing them with the basis of  progress

Most existing research on pilgrims and religious tourists has focused on their motivation, with limited attention to their actual experiences. This knowledge gap is particularly apparent in the Islamic context, where understanding the experiences of pilgrims and religious tourists is crucial for predicting their future behaviors. This paper aims to identify the key dimensions of pilgrims' and religious tourists' experiences during the Arba'een pilgrimage. To achieve this objective, a thorough review of the relevant literature was conducted, and appropriate questions were developed and refined through consultation with experts in the field. The target population for this study consisted of Iranian pilgrims who participated in the Arba'een pilgrimage. The researchers utilized a convenience sampling method to collect 229 completed questionnaires, which were then analyzed using exploratory factor analysis in SPSS software. Through this analysis, the researchers identified six key dimensions that contributed to the experience of Arba'een pilgrims: spiritual and emotional, cognitive, interactive, pleasant, physical-bodily, and learning. This research suggests that while the primary motivation for pilgrims is a spiritual experience, other types of experiences can also enhance their overall pilgrimage experience. These findings have practical implications for destination managers, as they can use them to design various experiences that cater to the needs and preferences of different types of pilgrims.

The purpose of this article, extracted from the thesis, was to present the model of organizational culture based on normative and individual variables in the managers of the education staff of Tehran province. In terms of field position, and in terms of nature, it is among the foundation data research. The statistical community of the qualitative part included management experts using the principle of saturation and targeted non-random sampling method, and in the quantitative part, it also included the director general, deputies, and heads of departments of the general administration. and managers and vice presidents of education districts of Tehran province were selected as the sample size. Presentation of the organizational culture model based on normative and individual variables is considered a central category in the paradigm model of the research and other concepts in the form of categories of causal, contextual, and intervening conditions. Strategies and outcomes were included in the model and 10 categories with 57 indicators were introduced in the normative dimension and 10 categories were introduced in the individual dimension with 61 indicators. The evaluation findings based on Shannon's entropy method show; maliciousness and suspicion towards each other Self-esteem, sense of ownership over the organization, enjoyment of work, self-motivation, improvement of job skills and knowledge, personal development, and attention to positive points and job achievements, innovative decisions, and accountability are of the highest importance in realizing organizational culture.

This article aims to provide a model to explain the role of green human resource management in the resilience economy of small and medium-sized companies. The method of this research is a developmental-applied type of mixed research (qualitative-quantitative), which was used in the qualitative part of the Foundation (emerging) data method to identify components and indicators, and in the quantitative part, the descriptive-survey method was used. The statistical population in the qualitative part included experts (university faculty members) in the fields of human resource management, environment, and economics, after 28 interviews, the research reached theoretical saturation, and in a small part of the Cochran formula, there were 229 employees of the company. Industrial companies of Eshtehard town were selected. In the qualitative section, 13 codes were identified in process factors, 14 codes in prefixes, and 10 codes in suffixes. For the resistance economy, a researcher-made questionnaire with 31 indicators was used. The validity of the questionnaire was confirmed by the CVR method. Cronbach's alpha of the green human resources management questionnaire was equal to 0.761 and the resistance economy questionnaire was equal to 0.870. Two types of internal and external validity were used to validate the model. The results of the analysis of factor loadings of research components showed that there is a positive and significant linear relationship between each dimension of green human resource management. The results of the research model, it showed that among the identified factors, the antecedent dimension with a coefficient of 0.819, process factors with a coefficient of 0.797 and suffixes with a coefficient of 0.713, and finally, the coefficient of the impact of green human resources management on the resistance economy was obtained as 0.914, which shows the impact of 91 A percentage of aspects of green human resource management had resistance on the economy.

The main purpose of this research is to identify and analyze the effective factors of establishing a knowledge-based city in less developed areas. The research method is mixed (qualitative-quantitative). To carry out this research, in addition to studying documents, the ground theory method with MAXQDA12 software was used to identify the effective factors. The statistical population in this research was all experts in the field of public management, urban management, economics, managers of knowledge-based companies, and managers of Sistan and Baluchestan governorate and Zahedan municipality, which was conducted after conducting 17 theoretical saturation interviews. Finally, open, central, and selective codes were extracted and in the quantitative part, Dematal technique was used to determine the effectiveness of the effective dimensions on the establishment of a knowledge-based city. According to the semi-structured interviews, 6 dimensions (cause, main phenomenon, contextual, interveners, strategies, consequences) and 15 components (core codes), and 69 indicators (open code) were extracted for the establishment of the knowledge-based city. The Finding showed that dimensions of development, skill and expertise, education and technology, infrastructure, internationalization, institutional factor, urban knowledge development, knowledge management, foreign policies, laws and regulations, cultural-native, knowledge-based city development, policies, domestic, cultural conflict, and urban geography, in order from high impact to low impact, as well as dimensions of urban geography, cultural conflict, internal policies, knowledge-based city development, cultural-native, laws and regulations, foreign policies, knowledge management, knowledge development urban, institutional factor, internationalization, infrastructural, education and technology, skill and expertise and development are respectively from high effectiveness to low effectiveness.