مطالب مرتبط با کلیدواژه

Competitive advantage


۱.

بررسی تأثیر هوش های رقابتی و تجاری بر تجاری سازی ایده ها با تأکید بر مزیت رقابتی در دانشگاه های نسل سوم به منظور ارائه مدل(مقاله علمی وزارت علوم)

نویسنده:
منبع: پژوهش در نظام های آموزشی دوره ۱۲ بهار ۱۳۹۷ ویژه نامه بهار 361 - 378

کلیدواژه‌ها: Competitive Intelligence Business Intelligence Commercialization Competitive advantage Third Generation Universities (Entrepreneur)

حوزه های تخصصی:
تعداد بازدید : ۴۲۲ تعداد دانلود : ۶۸۵
این پژوهش با هدف ارائه مدل جهت تبیین تأثیر هوش های رقابتی و تجاری بر تجاری سازی ایده ها با تأکید بر مزیت رقابتی در دانشگاه های نسل سوم انجام شده است. پژوهش حاضر باهدف کاربردی و با رویکرد ترکیبی (آمیخته) با طرح اکتشافی انجام شد.جامعه آماری در بخش کیفی اعضای هیئت علمی دانشگاه بودند که با روش نمونه گیری هدفمند و با توجه به قانون اشباع 18 نفر انتخاب شدند. جامعه آماری در بخش کمی اعضای هیئت علمی رسمی و مدرسین مدعو(غیررسمی) دانشگاه در شهر مشهد شامل 2572 نفر بودند که با استفاده از فرمول کوکران و روش نمونه گیری طبقه ای تعداد 335 نفر از آن ها به عنوان حجم نمونه در نظر گرفته شدند.ابزار گردآوری داده ها در بخش کیفی مصاحبه های نیمه ساختاریافته بود که برای حصول اطمینان از روایی بخش کیفی و به منظور اطمینان خاطر از دقیق بودن یافته ها از دیدگاه پژوهشگر، از نظرات اساتید و خبرگان آشنا با این حوزه و متخصصان دانشگاهی علی الخصوص در حوزه کارآفرینی استفاده شد. در بخش کمی نیز به منظور گرداوری داده ها از 4 پرسشنامه استفاده شد.برای محاسبه روایی پرسشنامه ها از روایی محتوا و سازه استفاده شد. روایی محتوایی پرسشنامه ها توسط خبرگان دانشگاه مورد تائید قرار گرفت. برای بررسی روایی سازه، از دو معیار روایی همگرا و واگرا استفاده شد. نتایج به دست آمده از بارهای عاملی گویه های هر عامل نشان داد، کلیه گویه ها دارای بار عاملی بیش از 4/0 و میانگین واریانس استخراج شده، بالای 5/4 بودند، شرط AVE> 5/0 برای همه متغیرها برقرار است لذا روایی همگرا این متغیرها تائید شد. علاوه بر این، مقادیر جذر میانگین واریانس استخراج شده بیشترین مقدار را نشان می داد که بیانگر وجود روایی واگرا در بین متغیرهای پژوهش بود. پایایی و پایایی ترکیبی پرسشنامه ها بزرگ تر از 5/0 را نشان داد. برای تجزیه وتحلیل داده های بخش کیفی از تحلیل محتوا برای همه متغیرها با مقادیر بالای 7/0 استفاده شد، جهت تجزیه وتحلیل داده ها در بخش آمار توصیفی از جداول فراوانی و درصد فراوانی، میانگین و انحراف استاندارد و در بخش آمار استنباطی، از آزمون کولموگروف-اسمیرنوف، آزمون های t تک نمونه ای و مستقل، تحلیل عاملی اکتشافی و آزمون معادلات ساختاری استفاده شد و با استفاده از نرم افزار SPSS و Smart Pls تحلیل شد. نتایج نشان داد که: همه ابعاد و مؤلفه های متغیرها دارای بار عاملی بالای 5/0 هستند. همچنین نتایج حاصل از تحلیل عامل تأییدی نشان داد که هوش رقابتی با ضریب تأثیر 897/0، هوش تجاری با ضریب تأثیر 649/0 بر دانشگاه کارآفرین تأثیر مثبت و معناداری دارند ولی مزیت رقابتی با ضریب تأثیر 196/0 تأثیری ندارد مدل ارائه شده با برآورد برازش کلی GOF دارای برازش مناسب است و مؤلفه های حاصل در این پژوهش برای هوش رقابتی در بعد زمینه(آگاهی و دانش و اطلاعات داخلی ،زیرساخت و فناوری) و در بعد فرایند(جمع آوری، نگهداری و توسعه اطلاعات،برنامه ریزی و تمرکز)و برای هوش تجاری مؤلفه های قابلیت های تحلیلی ،کیفیت محتوای اطلاعات،استفاده از اطلاعات در فرآیند تصمیم گیری،فرهنگ تصمیم گیری تحلیلی و مؤلفه های شایستگی های منحصربه فرد و قابلیت حفظ و نگهداری در متغیر مزیت رقابتی تائید گردید.در متغیر دانشگاه کارآفرین 7 مؤلفه حاکمیت و اداره دانشگاه،ساختار و طرح سازمانی، قدرت نفوذ، مدیریت ذینفعان و ارزش های جامعه، مرکز رشد و تجاری سازی، بین المللی سازی ، حمایت و آموزش کارآفرینانه سرمایه گذاری تائید گردید.
۲.

Strategy Compiling Case Study: ZTE (A Chinese Telecommunication Co.)(مقاله علمی وزارت علوم)

نویسنده:
منبع: The International Journal of Humanities, Volume ۱۶, Issue ۱ (۲۰۰۹) 15-30
تعداد بازدید : ۲۲۵ تعداد دانلود : ۲۷۶
The goal of this paper is to compile strategies for a Chinese international telecommunication vendor which entered into Iran telecom market in the year 2000. Since ZTE is involved with business in more than 135 countries and it is out of our power to collect huge data from all over the world, we have limited our strategies to Iranian market and we will compile strategies for Iran business unit only. To proceed with compiling strategies for ZTE Company, we will firstly give a brief introduction about ZTE. Then we will give a short explanation about the method of compiling strategies for any kind of firm. At the end, based on the method introduced, we will select the most adequate strategies in order to maintain ZTE’s competitive advantage in Iran telecom market.
۳.

Industrial Clustering, Innovation and Competitive Advantage in the Metropolitan Regions: Evidence from the Auto-parts Cluster within the Tehran Metropolitan Region(مقاله علمی وزارت علوم)

نویسنده:
منبع: The International Journal of Humanities, Volume ۱۷, Issue ۱ (۲۰۱۰) 19-46
تعداد بازدید : ۲۲۲ تعداد دانلود : ۲۳۱
This paper explores the empirical evidence of the nature of intra-metropolitan supply linkages and industrial clustering and searches for the driving forces that enhances the learning processes and innovation capacities hence; contributing to competitive advantage within the Tehran metropolitan. The research points to accelerating growth in the automotive sector since the late 1980s and early 1990s which has been the driving force of the Tehran’s economy. This growth appears to be related to industrial clustering and systemic linkages with actors such as suppliers, sub-contractors and so on. The analysis of empirical evidences from the sample industrial cluster indicates a considerable number of interesting findings from strong degrees of industrial clustering. However, there are some weak evidences of industrial clustering such as weak institutional environment in the cluster.
۴.

A Conceptual Model for Evaluation the Impact Factors Affecting Organizational Performance in Supply Chain(مقاله علمی وزارت علوم)

نویسنده:
منبع: Journal of System Management, Volume ۶, Issue ۴, Winter ۲۰۲۰ 269 - 294

کلیدواژه‌ها: Technology Capability Innovation capability Competitive advantage organizational performance Structural Equation Modeling

حوزه های تخصصی:
تعداد بازدید : ۲۸۵ تعداد دانلود : ۴۷۹
In today's competitive world, competition from the level of companies is drawn to the competition between their supply chain. The purpose of this study was to design and validate a suitable model for identifying and ranking effective factors and key indicators related to the performance of the organization in the supply chain of Saipa Company . The research method is objective and applied in terms of method, descriptive and correlation. The research tool was in the qualitative section, interview and in the quantitative section, a questionnaire. Data analysis in the qualitative section was used to identify the dimensions of the variables with the help of the industry's elite and through the analysis of the fuzzy Delphi, which ultimately resulted in 179 components in four factors: " T echnology C apability", " I nnovation C apability", " C ompetitive A dvantage" and " Organizational P erformance" is identified. Fuzzy hierarchy analysis was used to rank the identified factors . In the quantitative section, structural equations were used to fit the model. In this regard, after reviewing theoretical literature and drawing up the original model, the research questionnaire was distributed along with the dimensions of 350 experts and managers of the Saipa group and supply chain. The reliability of the questionnaire was confirmed by factor load method, Cronbach's A lpha and composite reliability coefficient (CR) and its validity was confirmed by convergent validity (AVE) and divergent validity. To evaluate the structural model, three coefficients of determination (R 2 ), index (Q 2 ) and statistics (GOF) have been used . The dimensions of each of the variables and the prioritization of the dimensions of the variables were determined. The results were analyzed using Structural Equation Modeling (SEM) and Software (SPLS) and the relationship between the factors was obtained and the proposed model was confirmed using factor analysis and structural equation modeling techniques . According to the results of the verifiable analysis of this research model, it was found that the performance of the organization depends on the dimensions of " I nnovation C apability", " T echnology C apability" and " C ompetitive A dvantage" in the supply chain, and has a positive and significant effect .
۵.

Application of Resource-Based View Theory in Assessing of Efficiency of Companies Accepted in Tehran Stock Exchange by Data Envelopment Analysis(مقاله علمی وزارت علوم)

نویسنده:
منبع: Advances in Mathematical Finance and Application, Volume ۶, Issue ۳, Summer ۲۰۲۱ 607 - 629

کلیدواژه‌ها: Resource-based view (RBV) theory Competitive advantage Data Envelopment Analysis (DEA)

حوزه های تخصصی:
تعداد بازدید : ۴۵۳ تعداد دانلود : ۲۱۰
Resource-based view (RBV) theory analyzes and interprets company's resources in order to find out how organizations gain a competitive advantage. This theory fo-cuses on the implications of the complicated features of a company as the resources for excellent performance and comparative advantage. According to this view, capa-bilities and resources of the company are the main factors in explaining the func-tional results or competitive advantage. Resources can be considered as inputs which enable companies to do their activities. The purpose of this research is to introduce a resource-based theory for calculating the efficiency score of accepted companies in Tehran Securities Exchange by using Data Envelopment Analysis (DEA). In this regard, the financial statements of 190 companies accepted in the exchange for the 2009 – 2018 period have been analysed. Efficiency indicators, which include 4 categories of resources (10 inputs) and 5 outputs, have formed the axis of the mentioned technique. The results of implementing this model for compa-nies with the efficiency score of one, indicates first a minimal input consumption compared to competing companies in the same industry while producing more out-put, and second, using the resource-based view theory (integration of tangible and intangible resources) enables the company to push the boundaries of efficiency. Finally, it can be said that utilizing minimum and maximum resources simultaneous-ly leads to a focus strategy-type competitive advantage.
۶.

Explaining the Competitive Advantage of Enterprise Resource Planning Adoption: Insights Egyptian Higher Education Institutions(مقاله علمی وزارت علوم)

نویسنده:
منبع: Journal of Information Technology Management , Volume ۱۲, Issue ۴, ۲۰۲۰ 1 - 21

کلیدواژه‌ها: Higher education HEIs ERP Competitive advantage Perceived Value RBT

حوزه های تخصصی:
تعداد بازدید : ۲۵۲ تعداد دانلود : ۱۹۲
Organizations nowadays focus on, not implementing ERP systems, but also leveraging ERP systems as part of their digital strategy. They holistically address people, processes, and technology for a digital transformation. Meanwhile, higher education institutions (HEIs) are also facing an imperative need for the implementation of modern technologies to stay competitive and differentiate them as an innovation leader. Higher education management is challenged with maintaining high-level information systems. These systems can generate complex real-time reports for effective resource allocation and better decision making. Enterprise Resource Planning (ERP) systems can help HEIs manage their resources and operations effectively. A study of ERP among 112 HEIs in Egypt was conducted. This study originally investigates the Egyptian HEIs’ perception of the ERP system as a new integrating tool for its value. The results showed that Egyptian HEIs are still at the embryonic level as the majority have not adopted these systems yet. However, ERP value has been undoubtedly perceived by HEIs’ managers. Therefore, the present study fruitfully reflected HEIs’ understanding of the imperative need of ERP systems as strategic systems for their competitiveness. Consequently, the study suggests that Egyptian HEIs and ERP vendors take steps to remove any barriers and accelerate the ERP adoption process. Also, this research contributes to the advancement of ERP concepts and characteristics from HEIs' standpoint and a grants practical verification to the higher education context. Overall, the study advances existing knowledge and research on ERP, strategic management systems, and HEIs.
۷.

The Impact of Organizational Entrepreneurship on Improving Competitive Advantage with Mediating Role of Innovation in Start-up Digital Industries(مقاله علمی وزارت علوم)

نویسنده:
منبع: Journal of System Management, Volume ۸, Issue ۴, Autumn ۲۰۲۲ 97 - 107

کلیدواژه‌ها: Organizational Entrepreneurship Competitive advantage Innovation start-up digital industries

حوزه های تخصصی:
تعداد بازدید : ۱۶۷ تعداد دانلود : ۱۲۹
The present study aimed to investigate the impact of organizational entrepreneurship on improving competitive advantage with the mediating role of innovation. The present study was applied in terms of aim, descriptive-survey in terms of data collection method, and quantitative in terms of type of data collected. The statistical population of the study included 75 executive managers of companies operating in the start-up digital industry. Using a convenience random sampling method and Cochran's formula, 63 people were considered as the sample size. Data were analyzed using Smart PLS software. The results obtained from path coefficients and significant coefficients showed that organizational entrepreneurship and competitive advantage have a significant and positive effect on the innovation of start-up digital industries. It was also concluded that organizational entrepreneurship has a positive and significant impact on competitive advantage. It was also found that competitive advantage could mediate the relationship between organizational entrepreneurship and innovation.
۸.

An investigation and analysis of the role of strategic entrepreneurship on business development

نویسنده:
منبع: Business Management and Entrepreneurship (IJBME), Vol. ۱ , No. ۲, October ۲۰۲۲ 58-62

کلیدواژه‌ها: Entrepreneurship Strategic Entrepreneurship Competitive advantage

حوزه های تخصصی:
تعداد بازدید : ۱۶۳ تعداد دانلود : ۱۵۹
The inclination to entrepreneurship is an approach to prompt development in an organization through novel products, newborn processes and innovative strategies. The link between strategy and entrepreneurship, which is referred to as strategic entrepreneurship, is the basis of entrepreneurial success in organizations. Strategic entrepreneurship is the result of making a balance between two related and continuous actions, i.e., opportunistic actions and advantage-seeking actions. Strategic entrepreneurship is considered as the application or stimulation of entrepreneurial activities to achieve strategic purposes. Strategic entrepreneurship benefits to increase company performance and develop sustainable competitive advantage through entrepreneurial activities with a strategic perspective. Thus, strategic entrepreneurship is a necessity for businesses in order to generate maximum revenue.
۹.

A interpretative-structural model of effective investments components in competitive advantage of industrial parks(مقاله علمی وزارت علوم)

نویسنده:
منبع: Journal of System Management, Volume ۱۰, Issue ۱, Winter ۲۰۲۴ 99 - 115

کلیدواژه‌ها: Investment Competitive advantage Economic Policies Industrial parks interpretive-structural modeling

حوزه های تخصصی:
تعداد بازدید : ۳۶۳ تعداد دانلود : ۳۲۱
Improving the competitiveness of businesses through investment in industrial parks is one of the challenges that managers face for economic development. This study has been done with the aim of identifying, determining relationships and providing a structural model of investment to competitive advantage in industrial parks. The data have been analyzed in two parts, qualitative and quantitative. In the qualitative part, the variables of the model were extracted using the method of content analysis and coding and confirmed by the fuzzy Delphi method, and in the quantitative part, the hierarchical structure model was presented. The statistical population of the research is 25 experts who were selected by non-probability purposeful and snowball sampling and answered the pairwise comparison questionnaire. The findings of the qualitative section showed that the model has eight variables including "infrastructure investment", "motivational investment", "economical investment", "institutional investment", "environmental investment", "support investment", "Political investment" and "competitiveness". The findings of the quantitative section showed that the structural model has six levels, that "political investment" and "infrastructure investment" have the most influence in the model and are in the first priority. We conclude that in order to competitive advantage, managers should pay more attention to technical and informational infrastructure, as well as appropriate policies and providing regulations.
۱۰.

Explanation of Digital Equipment Technology Selection Model for Equipping Downstream Petrochemical Industrial Units(مقاله علمی وزارت علوم)

نویسنده:
منبع: International Journal of Digital Content Management, Vol. ۴, No. ۷, Summer & Fall ۲۰۲۳ 311 - 335

کلیدواژه‌ها: Competitive advantage Downstream Industrial Units Petrochemical Technology

حوزه های تخصصی:
تعداد بازدید : ۷۵ تعداد دانلود : ۸۲
Purpose: Technology plays an essential role in any country to achieve sustainable development. Choosing appropriate and advanced technology is one of the strategic decisions of industrial managers. This research discusses the critical factors that should be considered in the process of choosing new technologies based on the competitive mechanism, and accordingly, designs and explains the technology selection model for equipping downstream petrochemical industrial units to create a competitive advantage.Method: The research method is an applied one and in terms of data type, it is a partly qualitative and quantitative research. In the quantitative phase, research data was collected based on the data obtained from the qualitative phase, and using the questionnaire tool. The research data was analyzed using thematic analysis and MaxQda software in the qualitative phase and they were also  analyzed using the TOPSIS technique and meta-heuristic algorithm in the quantitative phase for modeling.Findings: Thirty-four concepts and five categories were identified as technology selection criteria for equipping downstream petrochemical industrial units to create a competitive advantage. The "technical criteria" factor was identified as the foremost priority in equipping downstream petrochemical industrial units to create a competitive advantage. The ranking of the determined categories from one to five were the factors of competitive criteria, strategic criteria, internal criteria, and external criteria, respectively.Conclusion: Finally, using the TOPSIS fuzzy technique, the model of equipping industrial units was presented to help decision-makers and policy makers of downstream petrochemical industries.
۱۱.

Adoption and Implementation of Emerging Technologies in SMEs: Insights from Semi-Structured Interviews with Founders

نویسنده:
منبع: تکنولوژی در کارآفرینی و مدیریت استراتژیک دوره ۳ سال ۱۴۰۳ شماره ۳ (پیاپی ۹) 47-58

کلیدواژه‌ها: Emerging technologies SMEs technology adoption Operational Efficiency Competitive advantage Innovation Financial Constraints Employee training

حوزه های تخصصی:
تعداد بازدید : ۴۱ تعداد دانلود : ۲۳
This study aims to explore the adoption and implementation of emerging technologies in Small and Medium-sized Enterprises (SMEs). By understanding the motivations, challenges, benefits, and future plans of SME founders, this research provides insights into how these businesses leverage technology to enhance their competitiveness and operational efficiency. The study employed a qualitative research design, utilizing semi-structured interviews with 25 founders of SMEs across various industries. Participants were selected using purposive sampling to ensure diverse representation. Data collection continued until theoretical saturation was achieved. The interview data were transcribed and analyzed using NVivo software, following a thematic approach to identify key themes and insights related to technology adoption and implementation in SMEs. The study identified several motivations for technology adoption, including competitive advantage, cost efficiency, customer demand, innovation drive, and growth opportunities. Key challenges faced by SMEs included financial constraints, technical difficulties, resistance to change, regulatory and compliance issues, knowledge gaps, vendor dependence, and time constraints. The benefits realized from technology adoption encompassed improved operational efficiency, enhanced customer satisfaction, revenue growth, better data analytics, increased employee productivity, and greater market adaptability. Future plans of SMEs included continued investment in technology, scaling up implementation, focusing on employee training and development, forming strategic partnerships, enhancing cybersecurity measures, and improving customer engagement. The adoption and implementation of emerging technologies present significant opportunities for SMEs to enhance their competitiveness and operational efficiency. However, SMEs must navigate various challenges to realize these benefits. By adopting a strategic approach and leveraging external partnerships, SMEs can successfully implement new technologies and drive sustainable growth. This study provides valuable insights into the experiences of SME founders, informing both practice and policy in the context of technological advancement in small and medium-sized enterprises.
۱۲.

Intellectual Property Management in Early-Stage Technology Ventures: A Qualitative Study نوع مقاله : پژوهش کیفی

نویسنده:
منبع: تکنولوژی در کارآفرینی و مدیریت استراتژیک دوره ۳ سال ۱۴۰۳ شماره ۳ (پیاپی ۹) 59-69

کلیدواژه‌ها: ntellectual Property Management Early-Stage Technology Ventures Innovation Competitive advantage IP Strategies

حوزه های تخصصی:
تعداد بازدید : ۴۵ تعداد دانلود : ۳۲
The objective of this study was to explore the strategies and challenges associated with intellectual property (IP) management in early-stage technology ventures. By examining how these ventures navigate the complexities of IP, the study aims to provide insights into the practices that contribute to their innovation, competitive advantage, and long-term sustainability. This qualitative study employed semi-structured interviews with 27 participants who were actively involved in managing IP within early-stage technology ventures. Participants were selected through purposive sampling to ensure relevant experience in IP management. Data were collected until theoretical saturation was achieved. The interviews were transcribed and analyzed using NVivo software, following a thematic analysis approach to identify key themes and subthemes. The analysis revealed three main themes: the importance of IP, IP management strategies, and challenges in IP management. Participants highlighted the strategic role of IP in providing a competitive edge, attracting investment, and facilitating market differentiation. Key strategies identified included systematic identification and protection of IP, collaboration and partnerships, and enforcement mechanisms. Challenges encompassed financial constraints, legal and regulatory complexities, lack of IP knowledge, internal organizational issues, and external threats such as cybersecurity risks and global competition. These findings align with existing literature on IP management and underscore the multifaceted nature of IP in early-stage ventures. Effective IP management is crucial for the success of early-stage technology ventures. The study emphasizes the need for robust IP strategies, education and expertise in IP, strategic collaborations, and vigilant enforcement mechanisms. Addressing financial and regulatory challenges and investing in cybersecurity are essential for mitigating risks and sustaining competitive advantage. The insights gained can inform entrepreneurs, investors, and policymakers in developing practices and policies that support innovation and growth in the technology sector.
۱۳.

Interpretive Structural Modeling of Social Network Marketing Based on Gaining a Competitive Advantage of Startup Travel Service Companies(مقاله علمی وزارت علوم)

نویسنده:
منبع: International Journal of Digital Content Management, Vol. ۵, No. ۹, Summer & Fall ۲۰۲۴ 88 - 109

کلیدواژه‌ها: Competitive advantage Interpretive Structural Modeling Social Network Marketing Travel Service Startups

حوزه های تخصصی:
تعداد بازدید : ۲۷ تعداد دانلود : ۱۶
Purpose: This research aims to identify the factors affecting social network marketing based on gaining a competitive advantage and designing a model related to the communication between them.Method: This research is applied in its purpose, and conducted using a mixed approach (qualitative and quantitative). In the qualitative phase, first by reviewing the literature in the field of social network marketing and using the meta-combination method, the factors affecting it were identified and divided into three categories. subsequently, the relationships between these factors were determined and analytically analyzed using the interpretative structural modeling approach. In the modeling section, a questionnaire was distributed among experts selected through snowball sampling.Findings: The results of this research led to the classification of factors affecting social network marketing based on gaining competitive advantage and designing a model of these factors. In this model, the categories of organizational and structural resources (responsiveness to customers, service quality), marketing (attracting more customers, efficiency), and competitive advantage based on social media (branding, profitability), indicate the factors and the way of communication and interaction of these factors.Conclusion: Finally, the interpretation of the model, analysis of its levels, and the relationships among dimensions were discussed and solutions were provided in this regard.