promotion

Purpose: The aim of the present study was to identify the Effective Components of HRM for Efficient Labor Capacity at Islamic Free Universities in the North East of Iran. Methodology: The scientific model of this research was based on a qualitative interview with the University of Azarbaijan Azad and a selective method of targeting and snowballs. Finally, by referring to the experts, 20 qualitative interviews were conducted and using the Grendard theory to identify the components of human resources management in order to attract the efficient force, the necessity of each of the extracted model components for human resources management for efficient power absorption was investigated. The research was analyzed using coding method in three stages: open, axial and selective. Findings: The results showed that the total number of nodes in non-repetitive codes was 110 in the two HRMs and 38 in the effective recruiting sector, based on the conceptual similarities of the combination of 77 nodes (common codes) in the HR department and 38 in the absorption Effective power has been extracted based on the intuition and understanding of the researchers from the subject and their share in the form of three main components related to human resources management, individual factors, organizational factors, environmental factors and 4 sub-components and efficient absorption in The template has three main components for providing employee information, delegation, payroll and 3 sub-components in the form of Tree nodes were categorized. Conclusion: The main components of human resources management include personal factors, organizational factors, environmental factors, and the three main components of employee awareness trust in employees, and to justify the findings of this research can cite theoretical foundations and previous findings.

Purpose: The aim of this study was to explore the dimensions and components of empowerment and promote the position of female educational managers. Methodology: The present study was a qualitative research of contractual content analysis. The sample size included 27 written documents related to the research topic and 19 interviews with academic experts, successful educational administrators and senior administrators who were selected by purposive sampling method. Semi-structured interviews were used to collect data. To analyze interview information and documents; Inductive and content analysis methods were used. Findings: Findings from the analysis of interviews and documents showed components and dimensions to empower and promote the position of female educational managers in the field of information 3 dimensions (general, educational and managerial information), in the field of self-personality 2 dimensions (existential personality) Manager and interpersonal personality), in the political field 2 dimensions (government view and qualification), in the field of management attitude 3 dimensions (human relations management, special knowledge management and performance and efficiency), in the environmental field 4 dimensions (information from the environment, View of society, family and environmental impact) and in the economic sphere there is only one dimension of credit. Conclusion: The results showed that the most important components and dimensions for empowerment and promotion of female educational managers are: information field, personality, political, managerial, environmental and economic attitudes, respectively

The potential of a destination to offer distinct local foods influences its image and brand, which in turn results in attracting tourists. In addition, it can be considered a tool to promote a given destination. From a sustainable perspective, culinary tourism provides local communities with a range of opportunities for growth in economic, sociocultural, and even ecological dimensions. Local community involvement is essential in any process involving the promotion of local tourism products; therefore, the importance of local community participation is emphasized in this study. To this end, the current study aims to determine how a community can be involved in promoting cuisine as a cultural tourism product. Adopting a qualitative approach, this research applied interviews as a tool to gather the required data. The city of Rasht in Iran was designated as the study area. The study population was specialists and academics in tourism marketing, officials in tourism-related institutions responsible for local tourism development, chefs, and locals working in the local cuisine sector. A content analysis was performed, leading to the extraction of nine main themes, including community-led creative promotional efforts, continuity and preservation of the position by local people, empowering the local community, sustainable development of food tourism emphasizing community involvement, the government’s support and providing the required infrastructure, building and maintaining the brand, advertising effort, supply and sale, and research and development.