مطالب مرتبط با کلیدواژه

attachment


۱.

Developing a Model of the Impact of Service Quality, Brand’s Social Identity and Attachment to the Team on the Loyalty of Football Fans

کلیدواژه‌ها: attachment brand loyalty service quality social

حوزه‌های تخصصی:
تعداد بازدید : ۴۳۷ تعداد دانلود : ۳۳۶
Purpose: The purpose of this research is to develop a model of the impact of service quality, brand’s social identity and the attachment to the team on the loyalty of Iranian Premier League football team’s fans. Method: This is an applied study of descriptive-correlation type. The statistical population of this study consisted of the fans of the selected Iranian Premiere Football League. A probability clustering method was used for sampling. Azadi football stadium of Tehran, Imam Reza football stadium of Mashhad, Yadegar Imam Football stadium of Tabriz and Naghsh Jahan football stadium of Isfahan were selected and the questionnaires were distributed in the 12th week of the tournament (2018-2019 season) between fans in above named stadiums. 400 questionnaires were distributed equally in four stadiums and finally, 387 full questionnaires were received and this number was considered as a statistical sample of the research. A researcher-made service quality questionnaire, brand’s social identity questionnaire of Boyle and Magnusson (2007), fans’ attachment questionnaire of Yoon, Petrick, & Backman (2017) and fans’ loyalty questionnaire of Tachis and Tzetzis (2015) were used for gathering information. Structural equation model and LISREL software were used to review and test the hypotheses. Results: The result showed that brand’s social identity has a significant positive effect on the attachment and loyalty of fans (P˂ 0.05). The attachment of fans also has a significant positive effect on their loyalty (P˂ 0.05). Conclusions: It is concluded that for enhancing fan's loyalty, managers of football teams should notice to service quality as a key factor.
۲.

Investigating the Perfecting Role of the Attachment In the Corona Anxiety to Primary Schools Students of Ardabil City(مقاله علمی وزارت علوم)

کلیدواژه‌ها: Anxiety corona attachment Styles students

حوزه‌های تخصصی:
تعداد بازدید : ۲۲۶ تعداد دانلود : ۱۷۲
This study aimed to investigate the relationship between attachment and coronary anxiety in students of Ardabil province. The research method is correlational. The statistical population in this study includes 125,000 primary school students in Ardabil province. In this study, we tested 1062 people using a stratified random sampling method based on the Morgan table, of which 531 were girls and 531 were boys. To assess corona anxiety, we used the edited Coronavirus Anxiety Scale (CDAS), which has been prepared and validated in Iran. To assess children's attachment, we used the edited questionnaire on the relationship between child attachments. (KCAQ) used Halpern and Rotenberg. The results of the present study showed that attachment and its subscales have a positive and significant relationship with corona anxiety. To answer the first question of the study, indicate that corona anxiety. And each of its dimensions in the statistical population is in an unfavorable situation. In response to the second question of the research, it should be show that the state of attachment and each of its dimensions (except positive adaptive change) in the statistical population is unfavorable according to the results. Statistical analysis suggestion that families should modify their parenting and care patterns to decrease stress, fear, and corona anxiety in their children, and to know that their anxiety can be effect on their children.
۳.

Developing P.P.P Model of Place Attachment for Evaluating Residential Environment (Cases Study: Open Space of Iranzامین and Ekbatan Apartment Buildings)(مقاله علمی وزارت علوم)

کلیدواژه‌ها: Apartment Buildings attachment Open Space P.P.P model Place

حوزه‌های تخصصی:
تعداد بازدید : ۴۶۱ تعداد دانلود : ۱۱۱
Since the quality of apartment buildings is noted, the way of increasing attachment and discovering its effective variables is challenging subjects for researchers in this field. Person, place and process (P.P.P) model of place attachment as the most precise model of them, evaluate attachment to three parts of person, place and process. What is going to be studied in this research is to evaluate attachment of residents to the open space of such buildings. Then, identifying the effective variables and suggesting practical solutions to improve quality of such environment are the subsequent goals of this research. This is practical research with correlational cases study method.used for Ekbatan and Iran Zامین apartment buildings and SPSS is used to analyze data. The findings show that in both cases, attachment is in high degree while physical and social attachment in Iranzامین apartment building is more than Ekbatan. In addition physical attachment is more than social attachment in both cases. The results show that in personal dimensions, designers should pay attention to the expectations and variety of needs for different ages of residents. In place dimensions, type of territories, accessibility, and flexibility of spaces in designing open spaces are the key points for designers. In addition, the way these types of buildings are managed is so important in the process of place attachment that shows it is needed for their managers to have some special skills to respond to the mobility character of place attachment.
۴.

The Comparison of Attachment Styles, Problem Solving Styles and Sensitivity Anxiety in Cardiovascular Diseases and Normal Individuals

نویسنده:

کلیدواژه‌ها: Anxiety attachment Cardiovascular Diseases Problem Solving

حوزه‌های تخصصی:
تعداد بازدید : ۲۷۳ تعداد دانلود : ۱۱۱
Cardiovascular diseases are regarded as one of the most disabling diseases of human beings around the world, particularly when psychological characteristics are taken into consideration. This study compared attachment styles, problem solving styles and sensitivity anxiety in cardiovascular diseases patients and normal Individuals. A total of 40 participants (20 diseased, 20 normal) were selected thought random cluster sampling procedure from among a population of cardiovascular diseases in the city of Ardabil. Data were collected using the attachment styles inventory (AAI), problem-solving styles questionnaire (PSSQ) and the anxiety sensitivity index (ASI); moreover, multivariate analysis of variance used for data analysis. These finding implied that among attachment styles, problem solving and sensitivity anxiety there existed differences in cardiovascular diseases patients and non-patients. Results showed that cardiovascular diseases patients used higher avoidance and ambivalence attachment than non-patients. Result also revealed that non-patients used higher safety attachment than cardiovascular disease patients and patients employed avoidant attachment style as well as ambivalence. Moreover, cardiovascular diseases patients had higher helplessness, problem solving control and avoidance style more than non-patients and the non-patients used higher creativity style, problem-solving confidence, avoidance style more than cardiovascular diseases patients. It was also found that cardiovascular diseases patients used higher physical, cognitive, social worries than non-patients. Overall, the finding indicated that attachment styles, problem solving styles and sensitivity anxiety were important components discriminating cardiovascular diseases patients from non-patients. The suggestion for further studies is about other variables in cardiovascular diseases to provide preventive strategies for these diseases