مطالب مرتبط با کلیدواژه

Tourists


۱.

Evaluation of Effective Factors on Creating Social Bond in Religious Tourists Using the Services of Recreational-Sports Complexes in Mashhad(مقاله علمی وزارت علوم)

کلیدواژه‌ها: social bonds Intimacy Bond social psychology Religious-Sports Tourists

حوزه‌های تخصصی:
تعداد بازدید : ۸۴۷ تعداد دانلود : ۱۹۱
The study aims to evaluate the effective factors on creating a social bond in religious tourists using the services of recreational-sports complexes in Mashhad. The research method was quantitative with a structural equation model approach. The statistical population of the study was religious tourists who used the services of recreational-sports complexes in Mashhad. A total of 388 tourists were selected as the sample by convenience sampling. The measurement tool was a modified Adamczyk 25-item questionnaire based on expert opinions, which has four subscales (intimacy, security, passion, and commitment). The face and content validity of the questionnaire was confirmed by experts while the construct validity was confirmed using exploratory and confirmatory factor analysis. Reliability was also obtained by more than 0.7 using Cronbach's alpha. To analyze the data, descriptive and inferential statistical methods were used. Finally, the results revealed that the components of secure and intimate bonding are the most essential elements of creating a social bond in religious tourists using the services of recreational-sports complexes in Mashhad, respectively. Consequently, this study emphasizes strengthening indicators such as infrastructure development, equipment, and facilities to reduce risks, using new marketing methods, protecting the tourist information, attention to the opinions, interests, and values of religious tourists, creating an intimate and social atmosphere, creating a secure and reassurance environment, etc. to create a social bond in religious tourists using the services of recreational-sports complexes.
۲.

Investigating the attitude of the Red Crescent Society towards the relief and rescue of Tourists-Case Study: Red Crescent Society of Kermanshah Province(مقاله پژوهشی وزارت بهداشت)

تعداد بازدید : ۱۷۳ تعداد دانلود : ۱۴۷
INTRODUCTION:Since the 2000s, tourism has become the most widespread activity on a global scale. Tourism, with its features, is always prone to any accident at a micro or a critical level, and this requires the action of the rescuers to reduce the disasters or to save the injured during their journey. The Red Crescent Society, as the largest non-governmental organization, carries out activities in the areas of rescue and relief, medicine and rehabilitation, and in other sectors. The aim of this study was to investigate the attitude of Iranian Red Crescent Society (IRCS) in rescue and relief of tourists from various accidents and disasters. METHODS: In this descriptive-analytical survey, the research community consisted of the members of Red Crescent Society in Kermanshah Province, Iran, including 135 instructors, relief workers, rescuers, rapid responses, and staffs. The sampling was performed using simple random sampling method. The research tool was a researcher-made questionnaire, which validity was evaluated by the experts of the Red Crescent Society, social sciences, and geography, and the reliability was calculated as 0.92 using Cronbach's alpha. Data analysis was done using Spearman correlation and Kruskal-Wallis tests. RESULTS: The attitude of the statistical society towards the subject was evaluated as good (mean: 1.78). Their attitude towards the overall performance of the Red Crescent Society in travel management was very good (mean: 1.95). Respectively, the equipment and facilities of the organization (mean: 2.17), the practical skills and operational capabilities of the forces (mean: 2.13), and the establishment of fixed and mobile relief bases at the provincial level (mean: 2.03) played greater role based on the attitude of study participants (P<0.01 for all).
۳.

The Effect of Social Networks on Oral Advertisements and Tourists' Feelings in Northern Iranian Rivers

کلیدواژه‌ها: Social Networks oral advertisements Tourists feelings rivers in northern Iran

حوزه‌های تخصصی:
تعداد بازدید : ۲۲۰ تعداد دانلود : ۱۱۵
Social media act as a dominant digital channel of communication, and in recent years, the use of social media in the tourism industry has also become very common. The purpose of this study is to determine the effect of social networks on oral advertisements of tourists regarding the role of feelings. This research is based on descriptive-survey method. The required information in this study is gathered through a questionnaire and a library and the statistical population of the tourists' research is in the Tajan River of Sari. The sample size is 383 subjects determined using Cochran's formula and Cronbach's alpha for the whole questionnaire was 0.89. The results of the research show that the social networks are effective on the feelings of the tourists. Therefore, in general, recognizing the feelings of the tourists to the destination should be done according to their desire to carry out advertisements and provide services. In addition, it was found that oral advertisements have a significant effect on the feelings and increasing the resurgence of the tourists to the region. According to the findings of the research, the tourists still trust oral advertisements carried out in the city more than the advertisements provided from the social networks
۴.

Derrida's Deconstruction and Environmental Graphics: Examination and Analysis Case Study of the Mental Image of Tourists in Isfahan(مقاله علمی وزارت علوم)

تعداد بازدید : ۲۲۱ تعداد دانلود : ۱۷۱
Background and Aim: Derrida's Deconstruction has key elements in the schema that affect current realms of environmental graphics. The challenges in current urban life require that graphic science gets involved, at some level, in the architecture and the environment. Therefore, the purpose of the current study was to examine the effects of using key elements of environmental graphics based on Derrida's Deconstruction in the schemata of tourists in Isfahan. Methods: library archives and field surveys were employed for data collection in this study. As such, the visual, emotional evidence and documents in the library archives were used to evaluate the criteria involved. Considering the nature of the study, the statistical population consisted of two groups of citizens of Isfahan. The first group includes 18 experts, and the second includes 213 domestic tourists in Isfahan in 2019. Findings: The results of the study indicated that there is a strong and significant relationship between the variables of balance, continuity in the environment, creating unity in the environment, diversity in the environment, texture and light. Furthermore, the findings revealed that the variable of light is extremely strong in correlation, the variable of emphasis in the environment has a very weak correlation, and the variable of proportionality is negatively correlated. Also, based on the beta coefficient obtained from regression, the greatest impact pertained to the components of light, diversity, texture, balance, continuity, unity in the environment, proportionality and emphasis. Conclusion: This study showed a significant relationship between the schemata of tourists and context, diversity, light, unity in the environment, proportionality, continuity, balance and emphasis, among which the variable of light was determined to have the greatest effect.