Entrepreneurial Intention

Purpose: The aim of this study was to investigate the effect of students' attitudes toward entrepreneurship education and entrepreneurial environment on entrepreneurial intention with respect to the moderating role of gender and family background. Methodology: The present research was applied in terms of purpose and quantitative research in terms of data collection. The statistical population included all business management students of Islamic Azad University, Tehran Branch of Science and Research, who have taken entrepreneurship courses as part of their curriculum. To determine the sample size, stratified random sampling was used and 297 people were selected using Morgan table. The data collection tool was the Jena Standard Questionnaire (2020) based on a 5-item scale. The validity of the questionnaire was confirmed in terms of form and content by several experts, the validity was confirmed by calculating the trough and the validity of the questionnaire was confirmed by calculating the square root of the AVE. The reliability of the questionnaire was obtained through Cronbachs alpha for the whole questionnaire of 0.968.for data analysis, Cronbach's alpha tests, orthodontics (AVE), AVE root matrix, Kolmogrofs-Smirnov, confirmatory factor analysis and t-test bootstrap approach were used. Findings: The results showed that each of the components of attitude (emotional, behavioral and cognitive) and entrepreneurial environment has a significant effect on entrepreneurial intention. Discussion: This study also confirmed the effect of control groups (gender and family history of the entrepreneur) on the relationship between entrepreneurial attitude and intention.

Purpose: The aim of this study was to investigate the effect of emotional motivation on intention, motivation and change in attitudes toward entrepreneurship of sports science students. Method: The study method of this research was quasi-experimental with three groups of subjects (two experimental and control groups) and pre-test and post-test design. The research population consists of graduate and bachelor's degree students in sports sciences of Mashhad universities, in which 150 people were randomly selected as a sample and were exposed to persuasive messages for one month. Results: Findings show that positive emotional motivation, intention, motivation and change of attitude towards entrepreneurship of sports science students have a positive and significant effect. Also, negative emotional motivation had no effect on students' entrepreneurial motivation and attitude, but in relation to the variable of entrepreneurial intention, it shows a significant effect. Conclusion: Therefore, it can be concluded that by showing videos and playing clips along with images and messages related to entrepreneurship, students can be encouraged to take steps towards entrepreneurship .