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نمایش ۱ تا ۳ مورد از کل ۳ مورد.
۱.

A Study to Determinants of Risk Management and Prevention in Credit Card Business in Commercial Banks(مقاله علمی وزارت علوم)

کلید واژه ها: External Fraud Risk Internal Operational Risk Credit Risk of Cardholders Science and Technology Risk

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تعداد بازدید : 666 تعداد دانلود : 183
The purpose of this study is to explore and determinants the risk management and prevention in credit card business of Malaysian commercial banks. There were five factors derived through the literature and experimental investigation that are affecting the banks due to credit card which are External Fraud Risk, Internal Operational Risk, Credit Risk of Cardholders, Science and Technology and Intermediary Agency Trades Risk. Hence, 250 respondents participated in this study from state of Selangor and Federal Capital Kuala Lumpur. The data was collected and analyzed by SPPS software and it was concluded that that External fraud risk, Internal operational risk, Credit risk of Cardholder, Science and technology are positively correlated with the Credit card business risks of commercial Banks in Malaysia. These papers have highlighted suggestion for future research to develop this study further by considering the data derived from this study by using Delphi Technique
۲.

Customer’s Satisfaction via Online Shopping Environment: The Case of China(مقاله علمی وزارت علوم)

کلید واژه ها: Internet Chinese context Technology Customer Satisfaction E-Commerce

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تعداد بازدید : 934 تعداد دانلود : 797
The increase in Internet technology popularity due to the advancement of information technology is bound to rise at an unprecedented pace in China. The development of E-commerce has become an important part of people everyday lives in certain sectors of business activities such as online advertising, online shopping, online promotional advisory and service. This study examines critical factors in online shopping that affect customer satisfaction. The philosophy of positivism was used to evaluate the online shopping behaviour in a Chinese context. The philosophy defines a structural method that combines logical deduction with accurate and well-known observation of personal character and behaviour. The data on the level of customer satisfaction collected by E-mail and survey. The results of the validity and reliability test, Pearson's correlation and Multiple Linear Regression analyses suggested that online shopping websites’ privacy, delivery system and service quality would improve customer satisfaction in China. The Companies must carefully develop the E-commerce environment in terms of customer behaviour in China, emphasizing the factors that have a significant impact on their online customer satisfaction

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