Balanced family

Projecting an Islamic-Iranian balanced family model is a way of dealing with the domestic problems in the existing Iranian families. As a strategic theoretical basis, this can be best undertaken by the national media (TV and radio), which serve as a major subcategory of the cultural system of the country and a pervasive source of informatics and awareness-raising. In this regard, the present study seeks to examine the application of the Islamic-Iranian balanced family model advertised in the national media. The study is a qualitative one conducted on the basis of the grounded theory. In the first step, the national policy statements of the Islamic Republic of Iran and those of the national media are examined in the field of family. In the second step, structured and semi-structured interviews are performed with seven senior experts and executives of the national media so as to find practical ways of creating a balanced family and identify the challenges involved in the presentation of the corresponding model. To deal with these challenges, certain solutions are also recommended. Future research in this field may focus on how applied the balanced family model is in the TV and radio programs and then compare the results with the findings on the media in other countries.